Kay J Concept is one of the leading, state of the art and innovative professional high end audio production facility in Nigeria. Specializing in design, installation, servicing and repair of professional equipment for a broad range of industries. Whether you need sound for your worship center, concert hall, Auditorium or stadium, they deliver customized solutions from concept to design and construction to long-term maintenance and support. Founder Oke A. Owhe has established a reputation for quality and perfection by providing a full array of equipment and sound engineers. As his brand began to take off, he realized he needed to craft his brand identity. This realization was fueled by his goal of being a unique and excellent sound service provider, globally delivering value and quality.
After a consultation session, we agreed that it would be best to position his brand as a firm. The goal was to appeal to a higher end clientele and present the brand as a premium service provider.
In fulfilling the brief, I was inspired by the concept of Quality. In looking at Kay J Concept goals (Being a unique and excellent sound service provider, globally delivering value and quality) aims at creating quality. In order to achieve that, i developed an identity system with soft colors, a Sans Serif typeface, an icon with the combination of a full range voice speaker with a subwoofer speaker and the letter K forming the name Kay J. All of these elements together emphasized the quality aspect of the company.
CREDITS
Folded PSD Sweatshirt Mockup by Pixeden
Branding Identity template Mockup EPS created by https://www.freepik.com
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